Full-Service Direct To Consumer Growth Agency for Shopify & Shopify Plus Brands

Q: What is your minimum ad spend requirement?

To generate statistically significant data and allow algorithms to optimize properly, we recommend a minimum monthly ad spend of $10,000 for Meta and $10,000 for Google. Lower budgets make it difficult to exit the learning phase and scale efficiently.

Q: Do you offer creative services for ads?

Yes. Creative is the primary driver of ad performance. We guide creative strategy, write ad copy, edit assets for conversion optimization, and offer AI-driven creative production at scale to continuously feed the algorithm with high-performing content.

Q: How does your pricing work for media buying?

Our pricing model is transparent: a management retainer plus a percentage of ad spend. As ad spend increases and campaign complexity grows, our fee scales accordingly.

Q: Do you help with Shopify website optimization (CRO)?

Yes. We include foundational Conversion Rate Optimization (CRO) support within our management. This includes auditing landing pages, checkout flow, offer structure, and strategies to improve Average Order Value (AOV) and maximize conversion efficiency.

Q: How often do we meet?

We conduct weekly or bi-weekly strategy calls to review ROAS (Return on Ad Spend) and MER (Marketing Efficiency Ratio). Clients also receive access to a live dashboard or weekly performance summaries.

Q: Can you integrate my DTC marketing with my Amazon efforts?

Yes. We run external traffic campaigns such as Google to Amazon and Meta to Amazon. These campaigns improve Amazon organic ranking and are tracked via Amazon Attribution. We also partner with PixelMe to provide advanced tracking and optimization for Google to Amazon campaigns.

Q: Who owns the ad account?

You retain full ownership. We operate within your Business Manager and Ad Account. All data, pixels, and creative assets remain your property, including historical campaign data.

Q: How quickly can we scale?

Scaling depends on inventory availability and unit economics. Once a winning creative and audience combination achieves your target CPA (Cost Per Acquisition), we increase budgets incrementally—typically around 20% every few days—to maintain performance efficiency without destabilizing the algorithm.

Full-Service Direct-to-Consumer Strategy Including UX Optimization, Conversion Rate Optimization (CRO), Meta & Google Paid Media & SEO for Scalable Revenue Growth

What Is DTC Ecommerce Management for Shopify Brands?

Direct-to-consumer (DTC) ecommerce management is a growth strategy where a Shopify-focused agency oversees website optimization, paid media management, email and SMS marketing, and conversion rate optimization (CRO). The goal is to increase customer lifetime value (LTV), improve return on ad spend (ROAS), and scale profitable revenue without relying on third-party marketplaces. where a specialized agency manages and optimizes every aspect of a seller’s Amazon FBA account. This includes product listing optimization, Amazon PPC management, keyword ranking strategy, inventory forecasting, catalog health, review management, compliance monitoring, and long-term revenue planning.

Shopify DTC Strategy Built for Conversion & Paid Media

Bullseye Sellers is an Amazon account management agency helping private label brands scale profitably on Amazon FBA. We specialize in full-funnel Amazon PPC management, listing optimization, catalog health, conversion rate improvement, and long-term growth strategy.

Managing over $60 million in monthly Amazon ad spend and 85+ private label brands, our approach focuses on improving TACoS, strengthening organic keyword ranking, and building scalable revenue systems for sustainable marketplace growth

Direct-to-Consumer Advertising Services — What's Included

Bullseye Sellers provides full-service marketing and growth management designed to increase revenue, improve profitability, and scale your brand sustainably. Our services cover every core growth driver inside the DTC ecosystem.

Meta Advertising (Facebook & Instagram Ads)

We build, manage, and scale Meta advertising campaigns designed to drive profitable customer acquisition.

Campaign structure development
Audience testing and scaling
Creative testing frameworks
AI-driven ad creative generation
Conversion tracking and pixel optimization
Budget allocation and ROAS optimization

Our objective is disciplined scaling with controlled customer acquisition costs..

Google Ads Management

We manage Google Search, Performance Max, YouTube, and Shopping campaigns to capture high-intent demand and expand reach.

Keyword strategy and bidding optimization
Shopping feed management
Performance Max structure
Branded and non-branded search scaling
Attribution and conversion tracking setup

We focus on capturing demand while maintaining profitability.

AI-Powered Creative Testing & Performance Optimization

We deploy structured creative testing systems using AI-assisted ad variations, hook testing, and data-backed iteration cycles.

Click-through rate improvement
Conversion rate optimization
Cost per acquisition reduction
Scaling velocity acceleration

Creative testing is the foundation of sustainable DTC growth.

Shopify Custom Development & Conversion Optimization

We provide custom Shopify coding, theme optimization, and conversion rate improvements to increase revenue per visitor.

Custom landing page builds
Conversion rate optimization (CRO)
Speed optimization
Upsell and bundle implementation
Custom functionality development

Technical performance directly impacts advertising efficiency.

Landing Page Strategy & Funnel Development

We build high-converting landing pages designed specifically for paid traffic.

Offer positioning
Page layout testing
Long-form and short-form landing pages
Split testing frameworks
Conversion tracking and analytics setup

Landing pages are engineered for revenue, not aesthetics.

Email Marketing & Klaviyo Management

We manage lifecycle email marketing through Klaviyo to increase retention, repeat purchases, and lifetime value.

Welcome series flows
Abandoned cart recovery
Browse abandonment & post-purchase flows
Replenishment campaigns
Promotional broadcast strategy
Segmentation and personalization

Retention marketing lowers blended customer acquisition cost and improves profitability.

SMS Marketing & Automation

We build and manage SMS funnels that drive immediate revenue and improve engagement.

Abandoned cart SMS
Promotional campaigns
Launch announcements
Segmented messaging
Compliance monitoring

SMS increases conversion rates and shortens purchase cycles.

Influencer & Performance-Based Creator Marketing

We manage influencer partnerships designed to drive both brand awareness and measurable revenue.

Creator sourcing and outreach
Performance-based deal structuring
Affiliate tracking integration
Content repurposing for paid ads
Revenue attribution tracking

Influencer marketing supports both paid media scaling and organic brand growth.

Who Is DTC Advertising For?

Our Amazon account management services are designed for:

Private label brands generating $25,000 to $5 million per month

Sellers struggling with high ad spend and low profitability

Brands with stagnant keyword rankings

Companies expanding from DTC into Amazon

Established brands needing operational scale and disciplined advertising

Direct-to-Consumer Management & Advertising FAQs

Which platforms do you buy media on?

We specialize in Meta (Facebook & Instagram) and Google Ads (Search & Shopping), as these remain the two biggest drivers for DTC revenue. We also integrate TikTok ads for a holistic funnel approach if your brand is active there.

What is your minimum ad spend requirement?

To get statistically significant data and allow our algorithms to optimize, we generally recommend a minimum monthly ad spend of $10,000 per month for Meta and $10,000 per month for Google. Anything less makes it difficult to exit the “learning phase” and scale effectively.

Do you offer creative services for ads?

Yes. Creative is the single biggest variable in ad success today. We can guide the creative strategy, write the ad copy, and edit assets to ensure they are optimized for clicks and conversions. Additionally, we offer AI creative asset production at scale, generating large volumes of high-quality content specifically designed to feed the Meta Adrometa algorithm and drive continuous performance improvements.

How does your pricing work for media buying?

Our model is transparent: A management fee (retainer) plus a percentage of ad spend. As you scale your spend, our workload increases to manage the complexity of the campaigns, and our fee scales accordingly.

Do you help with Shopify website optimization (CRO)?

Driving traffic is expensive, so we want to make sure it converts. We include basic Conversion Rate Optimization (CRO) advice in our management—auditing your landing pages, checkout flow, and offer structure to maximize Average Order Value (AOV).

What are the contract terms?

We typically require a 3-month initial agreement. Media buying requires testing, learning, and iterating. It often takes the first 30-60 days to identify the winning audiences and creatives that allow us to scale profitably in month 3 and beyond.

How often do we meet?

We offer weekly or bi-weekly strategy calls to review ROAS (Return on Ad Spend) and MER (Marketing Efficiency Ratio). We also provide a live dashboard or weekly email summaries so you always know where your budget is going.

Can you integrate my DTC marketing with my Amazon efforts?

Absolutely. We can run “Google to Amazon” or “Meta to Amazon” external traffic campaigns. This is a great strategy to improve Amazon organic rank (since Amazon loves external traffic) and can be tracked using Amazon Attribution. We are also a preferred partner with Pixelme for Google to Amazon ads, which allows us to leverage best-in-class tracking and optimization for your campaigns.

Who owns the ad account?

You do. We always work out of your Business Manager and Ad Account. You retain full ownership of the data, pixels, and creative assets. If we ever part ways, you keep all the historical data.

How quickly can we scale?

Scaling depends on your inventory levels and your unit economics. Once we find a winning creative/audience combination that meets your target CPA (Cost Per Acquisition), we scale the budget incrementally (usually 20% every few days) to maintain efficiency without “breaking” the algorithm.

Client Testimonials

Hear what our clients have to say about our exceptional services and results.

         Posted on Google  
   
   Andy Holmes 
 
 
 
 Trustindex verifies that the original source of the review is Google. THE BEST AGENCY. I had hit a complete WALL on listing my supplements on TikTok Shop. I spent 6 weeks trying to debug it myself and got nowhere. Extremely frustrating. I spent roughly 20 hours chatting with TikTok Support and had 3 support tickets closed on me over the course of 4 weeks with zero resolution. Bullseye fixed this issue for me in under a week. They ARE THE experts on TikTok. They knew exactly what to do, what documents I needed and totally handle this and completely fixed the issues. I'm now live on TikTok Shop and ready to role. Can't recommend these guys enough.
  
 
      Posted on Google  
   
   Clara Prieto 
 
 
 
 Trustindex verifies that the original source of the review is Google. Amazing agency and an even better team behind it! I’ve been working with Bullseye for the past three months, and they’ve played a huge role in growing our TikTok sales from almost nothing to ~$100K per month (and growing every week) in a very short period of time. The team is incredibly dedicated, proactive, and always available. They’re constantly testing new ideas, looking for ways to optimize performance, and pushing for continued growth. It truly feels like they’re an extension of our team. Highly recommend!
  
 
      Posted on Google  
   
   Elena McCloskey 
 
 
 
 Trustindex verifies that the original source of the review is Google. We’ve worked with four different TikTok Shop agencies, and Bullseye has been by far the best. They’ve done an excellent job managing our shop, are incredibly responsive when issues come up, and have a strong understanding of the TikTok Shop ecosystem. The team is knowledgeable, proactive, and easy to work with, which has been a huge factor to us scaling from $10k to $100k+ per month! We highly recommend Bullseye to any brand looking for a capable and reliable TikTok Shop partner.
  
 
      Posted on Google  
   
   Sol Ostrovsky 
 
 
 
 Trustindex verifies that the original source of the review is Google. Working with Bullseye Sellers has honestly exceeded our expectations. Ernesto, Facundo and Luciana are completely on top of the business every single day, from the smallest operational issue to the biggest growth opportunity. What stands out is the pace. There is constant follow-up, constant action and constant progress. Nothing gets lost, nothing sits for days, and the team is always pushing to get to the next result. The most impressive part has been the performance. We started seeing strong results as early as week two, much faster than we expected, and that immediately gave us confidence in the program. We are extremely impressed with the team, the execution and the results, and we are already looking at how to expand the program further with Bullseye Sellers.
  
 
      Posted on Google  
   
   Michael Domon 
 
 
 
 Trustindex verifies that the original source of the review is Google. Great company to work with!!
  
 
      Posted on Google  
   
   ChangeLifeBuys 
 
 
 
 Trustindex verifies that the original source of the review is Google. I've been working with Bullseye on my TikTok Shop for the past 5 months. They have been a great partner to have in getting my TikTok Shop off the ground. As always, I have found that the best results came when I actively engaged the team on strategy, and improvements so we can work on the Shop in an aligned fashion.
  
 
      Posted on Google  
   
   James Siers 
 
 
 
 Trustindex verifies that the original source of the review is Google. Working with Bullseye has been a great experience. Their team puts out excellent content and gives clear, practical advice for TikTok and marketing strategy. They helped us think through key decisions for a product launch and provided helpful tips that made the process much easier. Really knowledgeable team and great to work with.
  
 
      Posted on Google  
   
   Leslie Eisen 
 
 
 
 Trustindex verifies that the original source of the review is Google. Highly recommended! Bullseye Sellers helped us to grow our TikTok Shop sales from an average of $4k monthly to over $100k monthly. They manage our entire TikTok Shop and affiliate program, which allows my team to focus on other initiatives. Bullseye knows what works on TikTok and they have become a trusted and very valuable parter.
  
 
      Posted on Google  
   
   Jessey Hein 
 
 
 
 Trustindex verifies that the original source of the review is Google. I have had a variety of online brands over the years. DTC, Amazon, and some wholesale. Done close to $50m in aggregate sales. I am a "DIY, keep it in house" kind of operator. Had a few bad experiences with agencies and never wanted to hire another one again. We wanted to launch TikTok Shop for one of my brands and just didn't have the bandwidth to do a proper launch. Bullseye came recommended and wow...The results have been unbelievable. They were very honest in what we could expect over the first few months: how much investment was needed, how much time, etc. We have blown away every single revenue projection. The team has been fantastic to work with and we have had to tell them to slow things down so we can keep up with the inventory! Cannot recommend enough!
  
 
  
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